Daniel Rourke: Your ongoing project, Dark Matter, was something of a revelation for me: a collection of objects forbidden or “unwelcome” in Iran, brought together through digital modelling, meshing, and 3D printing. The results are playful and surrealistic, with the same capacity to waken the subconscious as any Dali Lobster-Telephone or Hair-Lamp. For me Dark Matter resonates as subversive not just because the dog-dildo is an affront to conservative sexual values, or because the Barbie-VHS blurs cultural boundaries (a feature of a lot of your work). Rather I was taken by how the objects spoke to the here and now; that perhaps there is something about the collapse of all commodities, forms, and ideas into the digital that promotes blurred perspectives and subversive practices. I wondered whether you saw your work as particular to the digital tools and materials you choose, or are you “just” making use of things that happen to be available to you? Morehshin Allahyari: I was particularly interested in choosing the most relevant tools and materials for creating a new body of work about forbidden/unwelcome objects. I found the idea of “3D printing/re-creating the forbidden” a very compelling prospect, which raised paradoxical issues of limitations and boundaries—social, cultural, and political. I was also very interested in the technology of 3D printing as this “poetic technology” for resistance, for reclaiming all the things that were taken from me during my life in Iran or are currently being taken away from my sister, and mother, and my friends. There is something very special about things that you can’t have access to when they are forced by law out of your life. When there are many of those objects/things, and they are the most ordinary things (dog, sex toys, neck-tie, Barbie, satellite-dish, Bart Simpson, ham/pig, alcohol, etc.), then there is something meaningful and symbolic about using a technology like 3D printing to re-create them. The combination of the objects, I think, adds a sense of humor to the work that is very similar to the ridiculousness of having these objects banned when you look at the whole picture.

While developing the project, I really fell in love with thinking about 3D printing as a “documentation tool”… you know, like when you go to historical museums, and they have this whole collection of objects or things that used to be this and that, or had whatever functionality 500 years ago. I thought, what if this could be the archive, the documentation of the life after the 1979 revolution in Iran, the life I lived, and how will it feel to look back at this collection in 20 or 30 years? Also, through combining and re-creating these objects and putting them inside a virtual word, I can re-contextualize and invite the audience to enter the historical dimension of the work… So yeah… I am directly addressing the medium of 3D printing here. Plus, there is a broad conversation of censorship built into the technology of 3D printing as a whole, which actually expands the project to other countries including the United States (I am thinking about the 3D printed, potentially functional gun as one of the first examples).

Morehshin Allahyari, virtual landscape for #dog #dildo #satellite-dish from the series “Dark Matter.” Work in progress. DR: You have just collaborated on a text that shifts between registers, performing the splits, breaks and tears it indicates in the life and work of “self-exiled” people. I was struck by an image you use of “Time, memory, space, and bodies collapsing, losing composition.” [1] These ideas feature heavily in your work, where one’s heritage or identity can coalesce and mutate as readily as a 3D print. MA: I am struck by the idea of representation in digital art. I think about the reconstruction of memory in virtual worlds, the rebuilding of non-existent objects from the virtual world into real life… how we understand our world through representation, the dystopian, the utopian, and everything in-between. Since I have moved to the U.S. (2007), I have become more and more fascinated by the in-depth thoughts on exile and diaspora within Edward Said’s text “Reflections on Exile,” Mahmoud Darwish’s poems, and Lorna Dee Cervantes’ Palastine poem, among others. But in my own work, I wanted to simultaneously be aware of the dangers of the romanticization of exile and self-exile – as well as the whole nostalgic remembrance of the “homeland” that is inaccessible; I wanted to look for different ways that I can use digital technology to talk about my own understanding of self-exile. So I worked on a 3D animation video, a plexiglas installation, a 16mm film, a series of Facebook post-cards installation, and a creative research/writing project in the course of one year. It’s interesting to step-back and think about each of these works now (after two years); to think about geographical determinism and the collective history of the young self-exiled Iranians; but also to realize that, through time, my relationship has changed with “home” and that it will continue to change. Doing this interview and thinking about my body of work “The Romantic Self-Exiles”, I remembered that I haven’t thought about my house in Tehran, Yousefabad and Valiasr streets, and other common places that I used to go, for a very long time. I used to do this thing almost every night, that I would close my eyes and try to imagine and remember every details of my room in Tehran… or the exact directions/streets that I would have to take to get to whatever place. I couldn’t help but think that’s the only way to survive the diasporic life… could this be one dimension of the mutation of identity? Is this where I forever will feel distanced, unrelated, and disconnected from home? Or have I just entered a new stage of life in diaspora? Gray areas might be the only places worth existing…delving into identity as a transparent rather than defined; homeland as belonging to nowhere and everywhere; virtual space as both real and imagined; aesthetics as perfection vs imperfection.

Morehshin Allahyari. Excerpt from The Romantic Self-Exiles I (2012). DR: The mutations you speak of also come through in the way you approached the writing of that text, stretching the critical territory you cover by fusing the essay with a voice more readily associated with fiction. I also note elements of fabulation in your gallery and video works. Both The Romantic Self-Exiles-I and Over There Is Over Here toy with reality and imagination in a broken essayistic language. Do you understand your practice as writerly? MA: My discovery of the art world has been through creative writing (since the age of 12 when I started to take part in a private creative writing class in Iran that would meet weekly, which continued until I was 18)… so writing is very dear to my heart and it’s a very important part of my work. I’m interested in bridging digital technology, writing, and visual arts in an essayistic and poetic language. I think about Milan Kundera and Chris Marker as the best examples of this style of writing. As I have worked more and more with a software like Maya, I have learned that there is something very beautiful about building and creating landscapes and environments. Especially in the Romantic Self Exiles animation, it felt like creating an imagined home… a space and environment where I could perhaps belong… but another aspect of it was talking about this experience and process of modeling, animating, texturing, etc through a self-reflexive narration. In Over There Is Over Here, there is also a landscape, but the narration is more complex with ambiguity… going back and forth between a third-person narrator and myself as the narrator and an outsider… In both of these works, though, my writing process was connected to the process of designing these virtual landscapes. DR: In another text produced with collaborator Jennifer Way you discuss the representation of female identity in Iran. Could you tell us some more about how this relates to art and romanticization in particular? MA: I was really interested in doing research on women, technology, and art in Iran, because there is almost no academic research and discourse about this topic (although the art and technology scene is growing very rapidly in Iran). So I have kept an eye on the art and technology festivals, exhibitions, workshops, and lectures that have been happening in Iran in the last 4-5 years and been amazed by the lack of women and the dominance of the hyper-masculine culture. In collaboration with Jennifer Way, we interviewed Iranian artists (mostly women) who in one way or another are and have been involved in the new media art scene in Iran and asked for their comments, observations, and concerns regarding new media art or art and technology considering the recent rise of such art practices in Iran. This is especially and personally very important to me because Iranian women have been the dominant university demographic in Iran for the last decade or so. On the other hand, in my own work, I have constantly thought about and re-defined both my Middle-Eastern female identity, as well as my identity as a woman in the field of art and technology. On the one hand, I have gradually become aware of and resisted the female identity defined by—for instance—the work of artists like Shirin Neshat. This is something that comes up in my daily discussions with other female colleagues from the Middle-East: how we feel distanced from the presentation and re-presentation of women in the work of older generation artists (in this case from Iran)… That in fact, we are eager to re-define these clichés and—in most cases—one-dimensional interpretations and exoticized or stereotypical images of women of the Middle-East; thinking about ourselves more as “Glocal.”

Morehshin Allahyari,#barbie #vhs from the series “Dark Matter.” Work in progress. The other side of this is my relationship with technology and the fact that I am interested in a poetic and feminine voice in technological aesthetics and in ways to challenge and push whatever medium that I’m using. In the last couple of years, I have been inspired by the works of other female artists and activists such as Claudia Hart, Brenna Murphy, Jenny Vogel, Tania Bruguera, and Guerrilla Girls. I feel like I have the amazing opportunity of combining and experimenting with all these ideas… to bring together new media, politics, art, social science, and creative writing… and examine a multi-layered understanding of female identity while dealing with the complexity of being in between. DR: To bring it back to my first question then, do you think that there is something specific in the ways and means of digital technology that enables the representation of interstitial spaces, politics and identities? MA: In both the writing/narrative and the aesthetics of my work, I am interested in the idea of imperfection and the allowance of error… which makes me think about the fact that bleeding/leading edge technology has built-in flaws and imperfections in them… which also works perfectly with the broader discourse of corruption of politics, collapse of identities, the loss of space through time, etc. In the case of 3D printing technology, I like to think there is something very special about it that doesn’t exist in other software/tools/material. Maybe this is a very “Eastern/Dervish” kind of way of thinking about digital technology: to think about means and ways and reasons and effects as points of departure and entrance. You know, like trying to stay away from the fetishism and consumerism that falls into the use of digital technology… so, yes! DR: Finally, what are you working on at the moment? MA: Well, as of right now, I am creating a series of virtual spaces for my 3D printed objects, and also combining more unwelcome/forbidden objects to print in the next coming months. After this, I want to broaden the conversation to other countries in an upcoming project, creating a 3D forbidden orgy (lol) installation, looking for new ways to blur these cultural boundaries and relationships. In general, in these new series of work I am taking a break from heavy, serious work which is mostly what I’ve been working on and creating for the last 6 years. I feel like I am exhausted from that, and I want to actually take a step back and be able to make fun of all these very serious topics. If you think about Dark Matter and these forbidden objects that we grew up with in Iran, they are actually simultaneously fucked up and ridiculous. I think as I’m growing as an artist, I am getting more and more interested about exploring humor in serious circumstances. I don’t want to feel bad for myself and the life I lived in Iran. I don’t want other people’s sympathy. That’s why I want to be able to sometimes make fun of it more than anything else. Age: 28 Location: Dallas, TX. How/when did you begin working creatively with technology? Since the very first months that I moved from Iran to Denver to study for my MA in Digital Media Studies. I remember I only knew a little bit of photoshop, and one of the first classes that I had to take was coding and CSS. It was a big jump. But after two years, I started to work constantly with different software and digital tools… At the same time, my partner (andrew blanton) has played an important role in my approach to technology, both conceptually and how I can teach myself new software and skill-sets as an artist. Where did you go to school? What did you study? During my undergrad I was in Iran and I studied Social Science and Media Studies at Tehran University. I studied Digital Media Studies for my MA at the University of Denver, where I was invited by Lynn Schofield Clark to do research with her at the Estlow Center on projects that concerned art, culture, and media (this was my initial reason to move from Iran to the United States). Then I was invited by David Stout of Noisefold to go to University of North Texas and work with him in Developing the Initiative for Advanced Research in Technology and the Arts (iARTA) research cluster while studying in New Media Art for my M.F.A. What do you do for a living or what occupations have you held previously? Currently I am a visiting assistant professor at University of Texas in Dallas at the Art and Technology department. Before this I worked mostly doing adjunct positions. I lived in Chicago before Texas, and Denver before moving from Iran in 2007. When I lived in Tehran, I taught English and freelanced for different art and culture magazines and newspapers. What does your desktop or workspace look like? I don’t have a studio space outside of our house right now. But I do have a room as my studio to work at, which I kind of like better than studios that I’ve had in the last 4 years. I mostly work on my Hackintosh for my animation projects. I make a lot of notes, both in Farsi and English depending on my headspace when I’m writing and thinking… I’m obsessed with lighting of the space that I work at. Some days both my workspace and desktop look more organized than the others, which might be a good measurement of how productive I’m being. : )

  References [1] Allahyari, Morehshin, and Jennifer Way. “Romantic Self-Exiles.” Anglistica no. Issue 17 1 (2013). https://www.anglistica.unior.it/content/romantic-self-exiles.

The latest in a series of interviews with artists who have developed a significant body of work engaged (in its process, or in the issues it raises) with technology. See the full list of Artist Profiles here.

Morehshin Allahyari, #dog #dildo #satellite-dish from the series "Dark Matter." Work in progress. Daniel Rourke: Your ongoing project, Dark Matter, was something of a revelation for me: a collection of objects forbidden or "unwelcome" in Iran, brought together through digital modelling, meshing, and 3D printing. The results are playful and surrealistic, with the same capacity to waken the subconscious as any Dali Lobster-Telephone or Hair-Lamp. For me Dark Matter resonates as subversive not just because the dog-dildo is an affront to conservative sexual values, or because the Barbie-VHS blurs cultural boundaries (a feature of a lot of your work). Rather I was taken by how the objects spoke to the here and now; that perhaps there is something about the collapse of all commodities, forms, and ideas into the digital that promotes blurred perspectives and subversive practices. I wondered whether you saw your work as particular to the digital tools and materials you choose, or are you "just" making use of things that happen to be available to you? Morehshin Allahyari: I was particularly interested in choosing the most relevant tools and materials for creating a new body of work about forbidden/unwelcome objects. I found the idea of "3D printing/re-creating the forbidden" a very compelling prospect, which raised paradoxical issues of limitations and boundaries—social, cultural, and political. I was also very interested in the technology of 3D printing as this "poetic technology" for resistance, for reclaiming all the things that were taken from me during my life in Iran or are currently being taken away from my sister, and mother, and my friends. There is something very special about things that you can't have access to when they are forced by law out of your life. When there are many of those objects/things, and they are the most ordinary things (dog, sex toys, neck-tie, Barbie, satellite-dish, Bart Simpson, ham/pig, alcohol, etc.), then there is something meaningful and symbolic about using a technology like 3D printing to re-create them. The combination of the objects, I think, adds a sense of humor to the work that is very similar to the ridiculousness of having these objects banned when you look at the whole picture. While developing the project, I really fell in love with thinking about 3D printing as a "documentation tool"... you know, like when you go to historical museums, and they have this whole collection of objects or things that used to be this and that, or had whatever functionality 500 years ago. I thought, what if this could be the archive, the documentation of the life after the 1979 revolution in Iran, the life I lived, and how will it feel to look back at this collection in 20 or 30 years? Also, through combining and re-creating these objects and putting them inside a virtual word, I can re-contextualize and invite the audience to enter the historical dimension of the work... So yeah... I am directly addressing the medium of 3D printing here. Plus, there is a broad conversation of censorship built into the technology of 3D printing as a whole, which actually expands the project to other countries including the United States (I am thinking about the 3D printed, potentially functional gun as one of the first examples).

Morehshin Allahyari, virtual landscape for #dog #dildo #satellite-dish from the series "Dark Matter." Work in progress. DR: You have just collaborated on a text that shifts between registers, performing the splits, breaks and tears it indicates in the life and work of "self-exiled" people. I was struck by an image you use of "Time, memory, space, and bodies collapsing, losing composition." [1] These ideas feature heavily in your work, where one's heritage or identity can coalesce and mutate as readily as a 3D print. MA: I am struck by the idea of representation in digital art. I think about the reconstruction of memory in virtual worlds, the rebuilding of non-existent objects from the virtual world into real life… how we understand our world through representation, the dystopian, the utopian, and everything in-between. Since I have moved to the U.S. (2007), I have become more and more fascinated by the in-depth thoughts on exile and diaspora within Edward Said's text "Reflections on Exile," Mahmoud Darwish's poems, and Lorna Dee Cervantes' Palastine poem, among others. But in my own work, I wanted to simultaneously be aware of the dangers of the romanticization of exile and self-exile - as well as the whole nostalgic remembrance of the "homeland" that is inaccessible; I wanted to look for different ways that I can use digital technology to talk about my own understanding of self-exile. So I worked on a 3D animation video, a plexiglas installation, a 16mm film, a series of Facebook post-cards installation, and a creative research/writing project in the course of one year. It's interesting to step-back and think about each of these works now (after two years); to think about geographical determinism and the collective history of the young self-exiled Iranians; but also to realize that, through time, my relationship has changed with "home" and that it will continue to change. Doing this interview and thinking about my body of work "The Romantic Self-Exiles", I remembered that I haven't thought about my house in Tehran, Yousefabad and Valiasr streets, and other common places that I used to go, for a very long time. I used to do this thing almost every night, that I would close my eyes and try to imagine and remember every details of my room in Tehran… or the exact directions/streets that I would have to take to get to whatever place. I couldn't help but think that's the only way to survive the diasporic life… could this be one dimension of the mutation of identity? Is this where I forever will feel distanced, unrelated, and disconnected from home? Or have I just entered a new stage of life in diaspora? Gray areas might be the only places worth existing...delving into identity as a transparent rather than defined; homeland as belonging to nowhere and everywhere; virtual space as both real and imagined; aesthetics as perfection vs imperfection.

Morehshin Allahyari. Excerpt from The Romantic Self-Exiles I (2012). DR: The mutations you speak of also come through in the way you approached the writing of that text, stretching the critical territory you cover by fusing the essay with a voice more readily associated with fiction. I also note elements of fabulation in your gallery and video works. Both The Romantic Self-Exiles-I and Over There Is Over Here toy with reality and imagination in a broken essayistic language. Do you understand your practice as writerly? MA: My discovery of the art world has been through creative writing (since the age of 12 when I started to take part in a private creative writing class in Iran that would meet weekly, which continued until I was 18)... so writing is very dear to my heart and it's a very important part of my work. I'm interested in bridging digital technology, writing, and visual arts in an essayistic and poetic language. I think about Milan Kundera and Chris Marker as the best examples of this style of writing. As I have worked more and more with a software like Maya, I have learned that there is something very beautiful about building and creating landscapes and environments. Especially in the Romantic Self Exiles animation, it felt like creating an imagined home… a space and environment where I could perhaps belong… but another aspect of it was talking about this experience and process of modeling, animating, texturing, etc through a self-reflexive narration. In Over There Is Over Here, there is also a landscape, but the narration is more complex with ambiguity… going back and forth between a third-person narrator and myself as the narrator and an outsider… In both of these works, though, my writing process was connected to the process of designing these virtual landscapes. DR: In another text produced with collaborator Jennifer Way you discuss the representation of female identity in Iran. Could you tell us some more about how this relates to art and romanticization in particular? MA: I was really interested in doing research on women, technology, and art in Iran, because there is almost no academic research and discourse about this topic (although the art and technology scene is growing very rapidly in Iran). So I have kept an eye on the art and technology festivals, exhibitions, workshops, and lectures that have been happening in Iran in the last 4-5 years and been amazed by the lack of women and the dominance of the hyper-masculine culture. In collaboration with Jennifer Way, we interviewed Iranian artists (mostly women) who in one way or another are and have been involved in the new media art scene in Iran and asked for their comments, observations, and concerns regarding new media art or art and technology considering the recent rise of such art practices in Iran. This is especially and personally very important to me because Iranian women have been the dominant university demographic in Iran for the last decade or so. On the other hand, in my own work, I have constantly thought about and re-defined both my Middle-Eastern female identity, as well as my identity as a woman in the field of art and technology. On the one hand, I have gradually become aware of and resisted the female identity defined by—for instance—the work of artists like Shirin Neshat. This is something that comes up in my daily discussions with other female colleagues from the Middle-East: how we feel distanced from the presentation and re-presentation of women in the work of older generation artists (in this case from Iran)... That in fact, we are eager to re-define these clichés and—in most cases—one-dimensional interpretations and exoticized or stereotypical images of women of the Middle-East; thinking about ourselves more as "Glocal."

Morehshin Allahyari,#barbie #vhs from the series "Dark Matter." Work in progress. The other side of this is my relationship with technology and the fact that I am interested in a poetic and feminine voice in technological aesthetics and in ways to challenge and push whatever medium that I'm using. In the last couple of years, I have been inspired by the works of other female artists and activists such as Claudia Hart, Brenna Murphy, Jenny Vogel, Tania Bruguera, and Guerrilla Girls. I feel like I have the amazing opportunity of combining and experimenting with all these ideas… to bring together new media, politics, art, social science, and creative writing… and examine a multi-layered understanding of female identity while dealing with the complexity of being in between. DR: To bring it back to my first question then, do you think that there is something specific in the ways and means of digital technology that enables the representation of interstitial spaces, politics and identities? MA: In both the writing/narrative and the aesthetics of my work, I am interested in the idea of imperfection and the allowance of error… which makes me think about the fact that bleeding/leading edge technology has built-in flaws and imperfections in them… which also works perfectly with the broader discourse of corruption of politics, collapse of identities, the loss of space through time, etc. In the case of 3D printing technology, I like to think there is something very special about it that doesn't exist in other software/tools/material. Maybe this is a very "Eastern/Dervish" kind of way of thinking about digital technology: to think about means and ways and reasons and effects as points of departure and entrance. You know, like trying to stay away from the fetishism and consumerism that falls into the use of digital technology… so, yes! DR: Finally, what are you working on at the moment? MA: Well, as of right now, I am creating a series of virtual spaces for my 3D printed objects, and also combining more unwelcome/forbidden objects to print in the next coming months. After this, I want to broaden the conversation to other countries in an upcoming project, creating a 3D forbidden orgy (lol) installation, looking for new ways to blur these cultural boundaries and relationships. In general, in these new series of work I am taking a break from heavy, serious work which is mostly what I've been working on and creating for the last 6 years. I feel like I am exhausted from that, and I want to actually take a step back and be able to make fun of all these very serious topics. If you think about Dark Matter and these forbidden objects that we grew up with in Iran, they are actually simultaneously fucked up and ridiculous. I think as I'm growing as an artist, I am getting more and more interested about exploring humor in serious circumstances. I don't want to feel bad for myself and the life I lived in Iran. I don't want other people's sympathy. That's why I want to be able to sometimes make fun of it more than anything else. Age: 28 Location: Dallas, TX. How/when did you begin working creatively with technology? Since the very first months that I moved from Iran to Denver to study for my MA in Digital Media Studies. I remember I only knew a little bit of photoshop, and one of the first classes that I had to take was coding and CSS. It was a big jump. But after two years, I started to work constantly with different software and digital tools… At the same time, my partner (andrew blanton) has played an important role in my approach to technology, both conceptually and how I can teach myself new software and skill-sets as an artist. Where did you go to school? What did you study? During my undergrad I was in Iran and I studied Social Science and Media Studies at Tehran University. I studied Digital Media Studies for my MA at the University of Denver, where I was invited by Lynn Schofield Clark to do research with her at the Estlow Center on projects that concerned art, culture, and media (this was my initial reason to move from Iran to the United States). Then I was invited by David Stout of Noisefold to go to University of North Texas and work with him in Developing the Initiative for Advanced Research in Technology and the Arts (iARTA) research cluster while studying in New Media Art for my M.F.A. What do you do for a living or what occupations have you held previously? Currently I am a visiting assistant professor at University of Texas in Dallas at the Art and Technology department. Before this I worked mostly doing adjunct positions. I lived in Chicago before Texas, and Denver before moving from Iran in 2007. When I lived in Tehran, I taught English and freelanced for different art and culture magazines and newspapers. What does your desktop or workspace look like? I don't have a studio space outside of our house right now. But I do have a room as my studio to work at, which I kind of like better than studios that I've had in the last 4 years. I mostly work on my Hackintosh for my animation projects. I make a lot of notes, both in Farsi and English depending on my headspace when I'm writing and thinking… I'm obsessed with lighting of the space that I work at. Some days both my workspace and desktop look more organized than the others, which might be a good measurement of how productive I'm being. : )

  References [1] Allahyari, Morehshin, and Jennifer Way. "Romantic Self-Exiles." Anglistica no. Issue 17 1 (2013). http://www.anglistica.unior.it/content/romantic-self-exiles.

The latest in a series of interviews with artists who have developed a significant body of work engaged (in its process, or in the issues it raises) with technology. See the full list of Artist Profiles here.   Daniel Rourke: Your recent work, You Could’ve Said, is described as “a Google keyword confessional for radio.” I’ve often considered your work as having elements of the confession, partly because of the deeply personal stance you perform—addressing we, the viewer or listener, in a one-on-one confluence, but also through the way your work hijacks and exposes the unseen, often algorithmic, functions of social and network media. You allow Google keywords to parasitize your identity and in turn you apparently “confess” on Google’s behalf. Are you in search of redemption for your social-media self? Or is it the soul of the algorithm you wish to save? Erica Scourti: Or maybe the algorithm and social media soul is now so intertwined and interdependent that it makes little sense to even separate the two, in a unlikely fulfillment of Donna Haraway’s cyborg? Instead of having machines built into/onto us (Google glasses notwithstanding), the algorithms which parse our email content, Facebook behaviours, Amazon spending habits, and so on, don’t just read us, but shape us. I’m interested in where agency resides when our desires, intentions and behaviours are constantly being tracked and manipulated through the media and technology that we inhabit; how can we claim to have any “authentic” desires? Facebook’s “About” section actually states, “You can’t be on Facebook without being your authentic self,” and yet this is a self that must fit into the predetermined format and is mostly defined by its commercial choices (clothing brands, movies, ice cream, whatever). And those choices are increasingly influenced by the algorithms through the ambient, personalized advertising that surrounds us.

So in You Could’ve Said, which is written entirely in an instrumentalised form of language, i.e. Google’s AdWords tool, I’m relaying the impossibility of having an authentic feeling, or even a first-hand experience, despite the seemingly subjective, emotional content and tone. Google search stuff is often seen reflective of a kind of cute “collective self” (hey, we all want to kill our boyfriends sometimes!) but perhaps it’s producing as much as reflecting us. It’s not just that everything’s already been said, and can be commodified but that the devices we share so much intimate time with are actively involved in shaping what we consider to be our “selves,” our identities. And yet, despite being entirely mediated, my delivery is “sincere” and heartfelt; I’m really interested in the idea of sincere, but not authentic. I think it’s the same reason spambots can have such unexpected pathos; they seem to “express” things in a sincere way, which suggests some kind of “soul” at work there, or some kind of agency,  and yet they totally lack interiority, or authenticity. In this and other work of mine (especially Life in AdWords) dissonance is produced by my apparent misrecognition of the algorithmically produced language as my own- mistaking the machine lingo as a true expression of my own subjectivity. Which is not to say that there is some separate, unmediated self that we could access if only we would disconnect our damn gadgets for a second, but the opposite—that autobiography, which my work clearly references, can no longer be seen as a narrative produced by some sort of autonomous subject, inseparable from the technology it interacts with. Also, autobiography often involves a confessional, affective mode, and I’m interested in how this relates to the self-exposure which the attention economy seems to encourage—TMI can secure visibility when there’s not enough attention to go round. With the Google confessional, I’m enacting an exposure of my flaws and vulnerabilities and while it’s potentially “bad” for me (i.e. my mediated self) since you might think I’m a loser, if you’re watching, then it’s worth it, since value is produced simply through attention-retention. Affective vitality doesn’t so much resist commodification as actively participate within it…

DR: You mention agency. When it comes to the algorithms that drive the current attention economy I tend to think we have very little. Active participation is all well and good, but the opposite—an opting out, rather than a passivity—feels increasingly impossible. I am thinking about those reCaptcha questions we spend all our time filling in. If I want to access my account and check the recommendations it has this week, I’m required to take part in this omnipresent, undeniably clever, piece of crowd-sourcing. Alan Turing’s predictions of a world filled with apparently intelligent machines has come true, except, its the machines now deciding whether we are human or not. ES: Except of course—stating the obvious here—it’s just carrying out the orders another human instructed it to, a mediated form of gatekeeping that delegates responsibility to the machine, creating a distance from the entirely human, social, political etc structure that has deemed it necessary (a bit like drones then?). I’m very interested also in the notion of participation as compulsory—what Zizek calls the “You must, because you can” moral imperative of consumerism—especially online, not just at the banal level (missing out on events, job opportunities, interesting articles and so on if you’re not on Facebook) but because your actions necessarily feed back into the algorithms tracking and parsing our behaviours. And even opting out becomes a choice that positions you within a particular demographic (more likely to be vegetarian, apparently). Also, this question of opting out seems to recur in conversations around art made online, in a way it doesn’t for artists working with traditional media—like, if you’re being critical of it, why not go make your own Facebook, why not opt out? My reasoning is that I like to work with widely used technology, out of an idea that the proximity of these media to mainstream, domestic and wider social contexts makes the work more able to reflect on its sociopolitical implications, just as some video artists working in the 80s specifically engaged with TV as the main mediator of public consciousness. Of course some say this is interpassiviity, just feebly participating in the platforms without making any real change, and I can understand that criticism. Now that coded spaces and ubiquitous computing are a reality of the world—and power structures—we inhabit, I do appreciate artists who can work with code and software (in a way that I can’t) and use their deeper understanding of digital infrastructure to reflect critically on it. DR: You’ve been engaged in a commision for Colm Cille’s Spiral, sending personal video postcards to anyone who makes a request. Your interpretation of the “confessional” mode seems in this piece to become very human-centric again, since the work is addressed specifically at one particular individual. How has this work been disseminated, and what does your approach have to do with “intimacy”? ES: I’ve always liked Walter Benjamin’s take on the ability of mediating technologies to traverse spatial distances, bringing previously inaccessible events within touching distance. With this project, I wanted to heighten this disembodied intimacy by sending unedited videos shot on my iPhone, a device that’s physically on me at all times, directly to the recipients’ inbox. So it’s not just “sharing” but actually “giving” them a unique video file gift, which only they see,  positioning the recipient as a captive audience of one, unlike on social media where you have no idea who is watching or who cares. But also, I asked them to “complete” the video by adding its metadata, which puts them on the spot—they have to respond, instead of having the option to ignore me—and also extracting some labor in return, which is exactly what social media does: extracting our affective and attentive labor, supposedly optionally, in exchange for the gift of the free service. The metadata—tags, title and optionally a caption—became the only viewable part of the exchange, since I used it to annotate a corresponding black, “empty” video on Instagram, also shared on Twitter and Facebook, so the original content remains private. These blank videos record the creative output of the recipient, while acting as proof of the transaction (i.e. that I sent them a video). They also act as performative objects which will continue to operate online due to their tagging, which connects them to other groups of media and renders them visible—i.e. searchable—online, since search bots cannot as yet “see” video content. I wanted to make a work which foregrounds its own connectedness, both to other images via the hashtags but also to the author-recipients through tagging them on social media. So the process of constantly producing and updating oneself within the restrictive and pre-determined formats of social media platforms, i.e. their desired user behaviours, becomes almost the content of the piece. I also like the idea that hashtag searches on all these platforms, for (let’s say) Greece, will bring up these blank/ black videos (which by the way, involved a little hack, as Instagram will not allow you to upload pre-recorded content and it’s impossible to record a black and silent video…). It’s a tiny intervention into the regime of carefully filtered and cropped life-style depictions that Instagram is best known for. It’s also a gesture of submitting oneself to the panoptical imperative to share one’s experience no matter how private or banal, hence using Instagram for its associations with a certain solipsistic self-display; by willingly enacting the production of mediated self on social media I’m exploring a kind of masochistic humour which has some affinities with what Benjamin Noys identified as an accelerationist attitude of “the worse the better.” And yet, by remaining hidden, and not publicly viewable, the public performance of a mediated self is denied.

DR: An accelerationist Social Media artwork would have to be loaded with sincerity, firstly, on the part of the human (artist/performer), but also, in an authentic attempt to utilise the network completely on its terms. Is there something, then, about abundance and saturation in your work? An attempt to overload the panopticon? ES: That’s a very interesting way of putting it. I sometimes relate that oversaturation to the horror vacui of art that springs from a self-therapeutic need, which my work addresses, though it’s less obsessive scribbles, more endless connection, output and flow and semi-ritualistic and repetitive working processes. And in terms of utilizing the network on its own terms, Geert Lovink’s notion of the “natural language hack” (rather than the “deep level” hack) is one I’ve thought about—where your understanding of the social, rather than technical, operation of online platforms gets your work disseminated. For example my project Woman Nature Alone, where I re-enacted stock video which is freely available on my Youtube channel—some of those videos are high on the Google ranking page, so Google is effectively “marketing” my work without me doing anything.  Whether it overloads the panopticon, or just contributes more to the babble, is a pertinent question (as Jodi Dean’s work around communicative capitalism has shown), since if the work is disseminated on commercial platforms like YouTube or Facebook, it operates within a system of value generation which benefits the corporation, involving, as is by now well known, a Faustian pact of personal data in exchange for “free” service. And going back to agency—the mutability of the platforms means that if the work makes use of particular features (suchas YouTube annotations) its existence is contingent on them being continued; since the content and the context are inextricable in situations like this, it would become impossible to display the original work exactly as it was first made and seen. Even then, as with Olia Lialina and Dragan Espenschied’s One Terabyte of Kilobyte Age, it would become an archive, which preserves documents from a specific point in the web’s history but cannot replicate the original viewing conditions because all the infrastructure around it has changed completely. So if the platforms—the corporations—control the context and viewing conditions, then artists working within them are arguably at their mercy- and keeping the endless flow alive by adding to it. I’m more interested in working within the flows rather than, as some artists prefer, rejecting the dissemination of their work online. Particularly with moving image work,  I’m torn between feeling that artists’ insistence on certain very specific, usually high quality, viewing conditions for their work bolsters, as Sven Lütticken has argued, the notion of the rarefied auratic art object whose appreciation requires a kind of hushed awe and reverence, while being aware that the opposite—the image ripped from its original location and circulated in crap-res iPhone pics/ videos—is an example of what David Joselit would call image neoliberalism, which sees images as site-less and like any other commodity, to be traded across borders and contexts with no respect for the artist’s intentions. However, I also think that this circulation is becoming an inevitability and no matter how much you insist your video is viewed on zillion lumens projector (or whatever), it will most likely end up being seen by the majority of viewers on YouTube or on a phone screen; I’m interested in how artists (like Hito Steyerl) address, rather than avoid, the fact of this image velocity and spread. DR: Lastly, what have you been working on recently? What’s next? ES: I recently did a series of live, improvised performance series called Other People’s Problems direct to people’s desktops, with Field Broadcast, where I read out streams of tags and captions off Tumblr, Instagram and Facebook, randomly jumping to other tags as I went. I’m fascinated by tags—they’re often highly idiosyncratic and personal, as well as acting as connective tissue between dispersed users; but also I liked the improvisation, where something can go wrong and the awkwardness it creates. (I love awkwardness!) Future projects are going to explore some of the ideas this work generated: how to improvise online (when things can always be deleted/ rejigged afterwards), how to embrace the relinquishing of authorial control which I see as integral to the online (or at least social media) experience, and how to work with hashtags/ metadata both as text in its own right and as a tool.   Age: 33 Location: London, Athens when I can manage it How long have you been working creatively with technology? How did you start? 14, 15 maybe, when I started mucking around with Photoshop—I remember scanning a drawing I’d made of a skunk from a Disney tale and making it into a horrendous composition featuring a rasta flag background… I was young. And I’ve always been obsessed with documenting things; growing up I was usually the one in our gang who had the camera—showing my age here, imagine there being one person with a camera—which has given me plenty of blackmail leverage and a big box of tastefully weathered photos that, despite my general frustration with analogue nostalgia, I know I will be carrying around with me for life. Where did you go to school? What did you study? After doing Physics, Chemistry and Maths at school, I did one year of a Chemistry BA, until I realized I wasn’t cut out for lab work (too much like cooking) or what seemed like the black-and-white nature of scientific enquiry. I then did an art and design foundation at a fashion college, followed by one year of Fine Art Textiles BA—a nonsensical course whose only redeeming feature was its grounding in feminist theory—before finally entering the second year of a Fine Art BA. For a while this patchy trajectory through art school made me paranoid, until I realised it probably made me sound more interesting than I am. And in my attempt to alleviate the suspicion that there was some vital piece of information I was missing, I also did loads of philosophy diploma courses, which actually did come in handy when back at Uni last year: I recently finished a Masters of Research in moving image art. What do you do for a living or what occupations have you held previously? Do you think this work relates to your art practice in a significant way? At the moment I’m just about surviving as an artist and I’ve always been freelance apart from time done in bar, kitchen, shop (Londoners, remember Cyberdog?) cleaning and nightclub jobs, some of which the passage of time has rendered as amusingly risqué rather than borderline exploitative. After my B.A., I set up in business with the Prince’s Trust, running projects with what are euphemistically known as hard-to-reach young people, making videos, digital art pieces and music videos until government funding was pulled from the sector. I mostly loved this work and it definitely fed into and reflects my working with members of loose groups, like the meditation community around the Insight Time app, or Freecycle, or Facebook friends. I’ve also been assisting artist and writer Caroline Bergvall on and off for a few years, which has been very helpful in terms of observing how an artist makes a life/ living. What does your desktop or workspace look like? I’m just settling into a new space at the moment but invariably, a bit of a mess, a cup of tea, piles of books, and both desktop and workspace are are covered in neon post-it notes. Generally I am a paradigmatic post-Fordist flexi worker though: I can and do work pretty much anywhere—to the occasional frustration of friends and family. 

The latest in a series of interviews with artists who have developed a significant body of work engaged (in its process, or in the issues it raises) with technology. See the full list of Artist Profiles here.   Daniel Rourke: Your recent work, You Could've Said, is described as "a Google keyword confessional for radio." I've often considered your work as having elements of the confession, partly because of the deeply personal stance you perform—addressing we, the viewer or listener, in a one-on-one confluence, but also through the way your work hijacks and exposes the unseen, often algorithmic, functions of social and network media. You allow Google keywords to parasitize your identity and in turn you apparently "confess" on Google's behalf. Are you in search of redemption for your social-media self? Or is it the soul of the algorithm you wish to save? Erica Scourti: Or maybe the algorithm and social media soul is now so intertwined and interdependent that it makes little sense to even separate the two, in a unlikely fulfillment of Donna Haraway's cyborg? Instead of having machines built into/onto us (Google glasses notwithstanding), the algorithms which parse our email content, Facebook behaviours, Amazon spending habits, and so on, don't just read us, but shape us. I'm interested in where agency resides when our desires, intentions and behaviours are constantly being tracked and manipulated through the media and technology that we inhabit; how can we claim to have any "authentic" desires? Facebook's "About" section actually states, "You can't be on Facebook without being your authentic self," and yet this is a self that must fit into the predetermined format and is mostly defined by its commercial choices (clothing brands, movies, ice cream, whatever). And those choices are increasingly influenced by the algorithms through the ambient, personalized advertising that surrounds us. So in You Could've Said, which is written entirely in an instrumentalised form of language, i.e. Google's AdWords tool, I'm relaying the impossibility of having an authentic feeling, or even a first-hand experience, despite the seemingly subjective, emotional content and tone. Google search stuff is often seen reflective of a kind of cute "collective self" (hey, we all want to kill our boyfriends sometimes!) but perhaps it's producing as much as reflecting us. It's not just that everything's already been said, and can be commodified but that the devices we share so much intimate time with are actively involved in shaping what we consider to be our "selves," our identities. And yet, despite being entirely mediated, my delivery is "sincere" and heartfelt; I'm really interested in the idea of sincere, but not authentic. I think it's the same reason spambots can have such unexpected pathos; they seem to "express" things in a sincere way, which suggests some kind of "soul" at work there, or some kind of agency,  and yet they totally lack interiority, or authenticity. In this and other work of mine (especially Life in AdWords) dissonance is produced by my apparent misrecognition of the algorithmically produced language as my own- mistaking the machine lingo as a true expression of my own subjectivity. Which is not to say that there is some separate, unmediated self that we could access if only we would disconnect our damn gadgets for a second, but the opposite—that autobiography, which my work clearly references, can no longer be seen as a narrative produced by some sort of autonomous subject, inseparable from the technology it interacts with. Also, autobiography often involves a confessional, affective mode, and I'm interested in how this relates to the self-exposure which the attention economy seems to encourage—TMI can secure visibility when there's not enough attention to go round. With the Google confessional, I'm enacting an exposure of my flaws and vulnerabilities and while it's potentially "bad" for me (i.e. my mediated self) since you might think I'm a loser, if you're watching, then it's worth it, since value is produced simply through attention-retention. Affective vitality doesn't so much resist commodification as actively participate within it…

DR: You mention agency. When it comes to the algorithms that drive the current attention economy I tend to think we have very little. Active participation is all well and good, but the opposite—an opting out, rather than a passivity—feels increasingly impossible. I am thinking about those reCaptcha questions we spend all our time filling in. If I want to access my account and check the recommendations it has this week, I'm required to take part in this omnipresent, undeniably clever, piece of crowd-sourcing. Alan Turing's predictions of a world filled with apparently intelligent machines has come true, except, its the machines now deciding whether we are human or not. ES: Except of course—stating the obvious here—it's just carrying out the orders another human instructed it to, a mediated form of gatekeeping that delegates responsibility to the machine, creating a distance from the entirely human, social, political etc structure that has deemed it necessary (a bit like drones then?). I'm very interested also in the notion of participation as compulsory—what Zizek calls the "You must, because you can" moral imperative of consumerism—especially online, not just at the banal level (missing out on events, job opportunities, interesting articles and so on if you're not on Facebook) but because your actions necessarily feed back into the algorithms tracking and parsing our behaviours. And even opting out becomes a choice that positions you within a particular demographic (more likely to be vegetarian, apparently). Also, this question of opting out seems to recur in conversations around art made online, in a way it doesn't for artists working with traditional media—like, if you're being critical of it, why not go make your own Facebook, why not opt out? My reasoning is that I like to work with widely used technology, out of an idea that the proximity of these media to mainstream, domestic and wider social contexts makes the work more able to reflect on its sociopolitical implications, just as some video artists working in the 80s specifically engaged with TV as the main mediator of public consciousness. Of course some say this is interpassiviity, just feebly participating in the platforms without making any real change, and I can understand that criticism. Now that coded spaces and ubiquitous computing are a reality of the world—and power structures—we inhabit, I do appreciate artists who can work with code and software (in a way that I can't) and use their deeper understanding of digital infrastructure to reflect critically on it. DR: You've been engaged in a commision for Colm Cille's Spiral, sending personal video postcards to anyone who makes a request. Your interpretation of the "confessional" mode seems in this piece to become very human-centric again, since the work is addressed specifically at one particular individual. How has this work been disseminated, and what does your approach have to do with "intimacy"? ES: I've always liked Walter Benjamin's take on the ability of mediating technologies to traverse spatial distances, bringing previously inaccessible events within touching distance. With this project, I wanted to heighten this disembodied intimacy by sending unedited videos shot on my iPhone, a device that's physically on me at all times, directly to the recipients' inbox. So it's not just "sharing" but actually "giving" them a unique video file gift, which only they see,  positioning the recipient as a captive audience of one, unlike on social media where you have no idea who is watching or who cares. But also, I asked them to "complete" the video by adding its metadata, which puts them on the spot—they have to respond, instead of having the option to ignore me—and also extracting some labor in return, which is exactly what social media does: extracting our affective and attentive labor, supposedly optionally, in exchange for the gift of the free service. The metadata—tags, title and optionally a caption—became the only viewable part of the exchange, since I used it to annotate a corresponding black, "empty" video on Instagram, also shared on Twitter and Facebook, so the original content remains private. These blank videos record the creative output of the recipient, while acting as proof of the transaction (i.e. that I sent them a video). They also act as performative objects which will continue to operate online due to their tagging, which connects them to other groups of media and renders them visible—i.e. searchable—online, since search bots cannot as yet "see" video content. I wanted to make a work which foregrounds its own connectedness, both to other images via the hashtags but also to the author-recipients through tagging them on social media. So the process of constantly producing and updating oneself within the restrictive and pre-determined formats of social media platforms, i.e. their desired user behaviours, becomes almost the content of the piece. I also like the idea that hashtag searches on all these platforms, for (let's say) Greece, will bring up these blank/ black videos (which by the way, involved a little hack, as Instagram will not allow you to upload pre-recorded content and it's impossible to record a black and silent video...). It's a tiny intervention into the regime of carefully filtered and cropped life-style depictions that Instagram is best known for. It's also a gesture of submitting oneself to the panoptical imperative to share one's experience no matter how private or banal, hence using Instagram for its associations with a certain solipsistic self-display; by willingly enacting the production of mediated self on social media I'm exploring a kind of masochistic humour which has some affinities with what Benjamin Noys identified as an accelerationist attitude of "the worse the better." And yet, by remaining hidden, and not publicly viewable, the public performance of a mediated self is denied.

DR: An accelerationist Social Media artwork would have to be loaded with sincerity, firstly, on the part of the human (artist/performer), but also, in an authentic attempt to utilise the network completely on its terms. Is there something, then, about abundance and saturation in your work? An attempt to overload the panopticon? ES: That's a very interesting way of putting it. I sometimes relate that oversaturation to the horror vacui of art that springs from a self-therapeutic need, which my work addresses, though it's less obsessive scribbles, more endless connection, output and flow and semi-ritualistic and repetitive working processes. And in terms of utilizing the network on its own terms, Geert Lovink's notion of the "natural language hack" (rather than the "deep level" hack) is one I've thought about—where your understanding of the social, rather than technical, operation of online platforms gets your work disseminated. For example my project Woman Nature Alone, where I re-enacted stock video which is freely available on my Youtube channel—some of those videos are high on the Google ranking page, so Google is effectively "marketing" my work without me doing anything.  Whether it overloads the panopticon, or just contributes more to the babble, is a pertinent question (as Jodi Dean's work around communicative capitalism has shown), since if the work is disseminated on commercial platforms like YouTube or Facebook, it operates within a system of value generation which benefits the corporation, involving, as is by now well known, a Faustian pact of personal data in exchange for "free" service. And going back to agency—the mutability of the platforms means that if the work makes use of particular features (suchas YouTube annotations) its existence is contingent on them being continued; since the content and the context are inextricable in situations like this, it would become impossible to display the original work exactly as it was first made and seen. Even then, as with Olia Lialina and Dragan Espenschied's One Terabyte of Kilobyte Age, it would become an archive, which preserves documents from a specific point in the web's history but cannot replicate the original viewing conditions because all the infrastructure around it has changed completely. So if the platforms—the corporations—control the context and viewing conditions, then artists working within them are arguably at their mercy- and keeping the endless flow alive by adding to it. I'm more interested in working within the flows rather than, as some artists prefer, rejecting the dissemination of their work online. Particularly with moving image work,  I'm torn between feeling that artists' insistence on certain very specific, usually high quality, viewing conditions for their work bolsters, as Sven Lütticken has argued, the notion of the rarefied auratic art object whose appreciation requires a kind of hushed awe and reverence, while being aware that the opposite—the image ripped from its original location and circulated in crap-res iPhone pics/ videos—is an example of what David Joselit would call image neoliberalism, which sees images as site-less and like any other commodity, to be traded across borders and contexts with no respect for the artist's intentions. However, I also think that this circulation is becoming an inevitability and no matter how much you insist your video is viewed on zillion lumens projector (or whatever), it will most likely end up being seen by the majority of viewers on YouTube or on a phone screen; I'm interested in how artists (like Hito Steyerl) address, rather than avoid, the fact of this image velocity and spread. DR: Lastly, what have you been working on recently? What's next? ES: I recently did a series of live, improvised performance series called Other People's Problems direct to people's desktops, with Field Broadcast, where I read out streams of tags and captions off Tumblr, Instagram and Facebook, randomly jumping to other tags as I went. I'm fascinated by tags—they're often highly idiosyncratic and personal, as well as acting as connective tissue between dispersed users; but also I liked the improvisation, where something can go wrong and the awkwardness it creates. (I love awkwardness!) Future projects are going to explore some of the ideas this work generated: how to improvise online (when things can always be deleted/ rejigged afterwards), how to embrace the relinquishing of authorial control which I see as integral to the online (or at least social media) experience, and how to work with hashtags/ metadata both as text in its own right and as a tool.   Age: 33 Location: London, Athens when I can manage it How long have you been working creatively with technology? How did you start? 14, 15 maybe, when I started mucking around with Photoshop—I remember scanning a drawing I'd made of a skunk from a Disney tale and making it into a horrendous composition featuring a rasta flag background... I was young. And I've always been obsessed with documenting things; growing up I was usually the one in our gang who had the camera—showing my age here, imagine there being one person with a camera—which has given me plenty of blackmail leverage and a big box of tastefully weathered photos that, despite my general frustration with analogue nostalgia, I know I will be carrying around with me for life. Where did you go to school? What did you study? After doing Physics, Chemistry and Maths at school, I did one year of a Chemistry BA, until I realized I wasn't cut out for lab work (too much like cooking) or what seemed like the black-and-white nature of scientific enquiry. I then did an art and design foundation at a fashion college, followed by one year of Fine Art Textiles BA—a nonsensical course whose only redeeming feature was its grounding in feminist theory—before finally entering the second year of a Fine Art BA. For a while this patchy trajectory through art school made me paranoid, until I realised it probably made me sound more interesting than I am. And in my attempt to alleviate the suspicion that there was some vital piece of information I was missing, I also did loads of philosophy diploma courses, which actually did come in handy when back at Uni last year: I recently finished a Masters of Research in moving image art. What do you do for a living or what occupations have you held previously? Do you think this work relates to your art practice in a significant way? At the moment I'm just about surviving as an artist and I've always been freelance apart from time done in bar, kitchen, shop (Londoners, remember Cyberdog?) cleaning and nightclub jobs, some of which the passage of time has rendered as amusingly risqué rather than borderline exploitative. After my B.A., I set up in business with the Prince's Trust, running projects with what are euphemistically known as hard-to-reach young people, making videos, digital art pieces and music videos until government funding was pulled from the sector. I mostly loved this work and it definitely fed into and reflects my working with members of loose groups, like the meditation community around the Insight Time app, or Freecycle, or Facebook friends. I've also been assisting artist and writer Caroline Bergvall on and off for a few years, which has been very helpful in terms of observing how an artist makes a life/ living. What does your desktop or workspace look like? I'm just settling into a new space at the moment but invariably, a bit of a mess, a cup of tea, piles of books, and both desktop and workspace are are covered in neon post-it notes. Generally I am a paradigmatic post-Fordist flexi worker though: I can and do work pretty much anywhere—to the occasional frustration of friends and family. 

These are not hunger or bread riots. These are riots of defective and disqualified consumers. Revolutions are not staple products of social inequality; but minefields are. Minefields are areas filled with randomly scattered explosives: one can be pretty sure that some of them, some time, will explode – but one can’t say with any degree of certainty which ones and when. Social revolutions being focused and targeted affairs, one can possibly do something to locate them and defuse in time. Not the minefield-type explosions, though. In case of the minefields laid out by soldiers of one army you can send other soldiers, from another army, to dig mines out and disarm; a dangerous job, if there ever was one – as the old soldiery wisdom keeps reminding: “the sapper errs only once”. But in the case of minefields laid out by social inequality even such remedy, 

The latter half of the 20th century saw the built environment merged with media space, and architecture taking on new roles related to branding, image and consumerism. Augmented reality may recontextualise the functions of consumerism and architecture, and change in the way in which we operate within it.

A film produced for my final year Masters in Architecture, part of a larger project about the social and architectural consequences of new media and augmented reality.Cast: Keiichi Matsuda